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A Survey Organization Conducted Telephone Interviews

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Hire A Team Of Employees To Do The Calls

How to Conduct a Phone Interview Best Practices

You have two options for this: you can either hire a pool of temporary employees to work on the survey until a specified time period, or assign a full-time set of workers to do the job. Make sure that everyone is properly trained before exposing them to any calls. You must also go over the instructions to ensure that everything is set accordingly. You may also like property survey examples.

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  • We have 20 years experience of conducting telephone interviews.
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  • We conduct telephone interviews with both consumers and companies.
  • We carry out roughly 300,000 telephone interviews per year.
  • We offer telephone interviews in Swedish, Danish, Norwegian, Finnish and English.
  • We are a member of ESOMAR and follow their International Code on Marketing and Social Research Practice.
We carry out roughly 300,000 telephone interviews per year!

How To Conduct A Phone Interview

This article was co-authored by Emily Silva Hockstra and by wikiHow staff writer, Jessica Gibson. Emily Silva Hockstra is a Certified Life Coach and Career Coach with over 10 years of coaching and management experience with various corporations. She specializes in career transitions, leadership development, and relationship management. Emily is also the author of “Moonlight Gratitude” and “Find Your Glow, Feed Your Soul: A Guide for Cultivating a Vibrant Life of Peace & Purpose.” She received her Spiritual Life Coaching certification from the Life Purpose Institute and a Reiki I Practitioner certification from Integrative Bodywork. She has a BA in History from California State University, Chico. This article has been viewed 20,322 times.

Phone interviews are a great way to sort through a large number of applicants. Since most phone interviews last 10 to 15 minutes, you can quickly get an idea of whether or not the applicant is a good fit for the job. Treat the phone interview like a traditional interview and ask your prepared questions. Listen to the applicant during the majority of the interview and take detailed notes. Once you’ve wrapped up the interview, compare the notes from each applicant and rank them according to how suited they are for the job.

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Advantages Of Telephone Surveys:

Here are the advantages of conducting telephonic surveys:

  • Immediate response: Unlike emails, telephonic emails gather quicker responses, especially when the audience is vast and does not belong to a research panel.
  • Personal touch: Telephonic surveys are more expressive than email surveys, thus adding a personal touch and capturing more responses.
  • Cost-effective: CATIs are more profitable, considering the high response rate compared to web surveys.


Guidelines On Conducting A Telephone Survey

How to Conduct a Telephone Survey: 9 Steps (with Pictures)

Many companies, small and large, use telephone surveys to receive feedback from their desired audience. This includes a customers intake on certain goods, or even the customers likelihood of purchasing a new product or service. But for it to elicit valuable results, a market researcher must go through several steps to conduct the telephone survey. You may also see hotel/restaurant survey examples.

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When Should You Choose Telephone Interviews As A Data Collection Method

Telephone interviews are a traditional data collection method that is especially suitable for achieving a high response rate and quick survey results. Use of this method has increased in recent years, especially for interviews with companies.

A telephone interview allows us to have a dialogue with the interviewee, ask follow-up questions and react to spontaneous comments and views. Another advantage is that it generates more open, personal and truthful answers due to the personal exchange that takes place over the phone.

We can also check that were speaking to the right person and can easily assure quality by having someone listening in.

The Advantages Of Telephone Surveys

The telephone survey approach is just one of many advanced methods of market research. It is defined to be a systematic approach to data collection that is acquired from a sample population through the use of a standardized survey questionnaire. This is typically employed when there is a need for a company or an organization to collect information through public opinion polling due to how it maximizes response rates and maintains control over the quality of data.

Phone surveys are one of the most ideal methods of data gathering due to its wide scope and cost-effective nature as well.

But if youre on the fence with your decision on whether or not the telephone survey method is something worth investing on, then try considering the following benefits of this approach:

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Surviving The Interview Call

Many hiring processes now include a telephone interview where you are interviewed by one person or a committee. When all the applications have been reviewed and a group of top candidates identified, the telephone interview is used to select a smaller number of candidates often three to five people for on-site, face-to-face interviews. Your goal is to be one of those people, which means you must put your best effort forward during the telephone interview. Here are some survival tips:

Comparison Of Survey Approaches

9.4 Conducting Surveys

Surveys can be completed using mailed or hand- distributed questionnaires, telephone interviews, face-to-face interviews, or online. Data collection for mailed questionnaires requires approximately 10 weeks, whereas telephone interviews can be completed in a relatively short period of time if enough interviewers are used. Because of travel time, in-person interviews take longer and limit the geographical coverage. Mailed questionnaires and telephone interviews theoretically have no geographic boundaries, an advantage when considering generalizability. People seem more willing to respond to longer surveys when administered as an interview. Mailed surveys should generally be simple in design, whereas interviews can be more complex. Question ordering is highly constrained in questionnaires, whereas interviews allow for more variability in question order. Open-ended questions generally receive more complete responses when used in interviews. The greater rapport afforded by in-person interviews yields opportunities for more extensive questioning.

The choice of survey method is largely dictated by the nature of the population to be sampled and the nature of the research instrument. Time and resources available are also factors. For example, random digit dialing may be employed to survey a specific population without the need to consult a telephone directory. This procedure employs computers to dial randomly selected phone numbers, including both listed and unlisted numbers.

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Potential Exit Interview Questions

  • Why have you decided to leave the organization?
  • Did anything trigger your decision to leave?
  • Was a single event responsible for your decision to leave?
  • Have you shared your concerns with anyone in the organization prior to deciding to leave?
  • Did anyone in this organization discriminate against you, harass you, or cause hostile working conditions?
Job satisfaction
  • What was most satisfying about your job? What was least satisfying about your job?
  • What would you change about your job?
  • What did you like most about this organization? What did you like least about this organization?
  • What would you improve to make our workplace better?
  • Did your job duties turn out to be as you expected?
  • Were your job responsibilities characterized correctly during the interview process and orientation?
  • Did this organization help you to fulfill your career goals?
  • Were you happy with your pay, benefits and other incentives?
  • Did any organization policies or procedures make your job more difficult?
Supervision and support

An in-person exit interview can be a good time to collect keys, identification badges, equipment and other things from the exiting employee.

End the meeting on a positive note. Thank the exiting employee for their service to your organization. Let them know that the exit interview information is helpful and wish them the best in their new venture.

Tools and Templates: Exit Interviews

Collecting Data Through Telephone Surveys Is Your Respondent The Best Informant For Household Characteristics

UNSD:What type of information fits better with telephone surveys?

Jim: It depends on whether you would need information from one person in thehousehold, or multiple persons. Would you allow for proxy responses? It is a lotmore complicated when the survey requires responses from multiple members in thehousehold.

UNSD:How do you get information on household structure from an individualif we start our interview from an individual rather than a household? This isthe case for telephone surveys . Householdstructure is important, for example, to understand the living arrangementsituation within households under COVID-19.

Jim: Households have been useful in surveys because it is a convenientsampling point to get to people. In many social sciences and other fields,though, a household itself is usually not what you are interested in. If you areinterested in household characteristics such as living arrangement, you canstill ask the information from the individual respondent. But there is aquestion about the reliability of the respondent report. You are talking tosomeone through a phone is he or she the best person to report suchinformation? Would there be a better informant in that household?

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You Will Be Conducting A Telephone Survey Of University Students Who Are 21 Years Of Age Or Older You Have Determined That A Sample Size Of 250 Will Allow Reasonable Precision And Confidence For Your Estimates Of Important Population Parameters Lets Assume That 15% Of The Telephone Numbers Arent Working 2% Of Students You Contact Are Ineligible Because They Have Working Telephone Numbers But Have Left The School About 20% Of Students Will Refuse To Participate And You Will Be Unable To Reach 30% Of Those Selected For The Sample How Many Sampling Elements Should You Include In The Project

You will be conducting a telephone survey of university students who are 21 years of age or older. You have determined that a sample size of 250 will allow reasonable precision and confidence for your estimates of important population parameters. Lets assume that 15% of the telephone numbers arent working, 2% of students you contact are ineligible because they have working telephone numbers but have left the school, about 20% of students will refuse to participate, and you will be unable to reach 30% of those selected for the sample.

How many sampling elements should you include in the project?

Without A List Of Phone Numbers From The Phone Operators Random Digit Dialing Is Still Needed

Computer Assisted Telephone Interviewing (CATI)

UNSD:In terms of frames, can we talk about a little more about RDD? It isnot an easy task taking the United States as an example. Random phone numbersare generated based a fixed phone number structure in the country and then manysteps are needed to identify the assigned numbers, which could be a very smallportion of all generated numbers. Do we still need RDD if we have a list ofmobile phone numbers from the mobile operators or companies?

Jim: Lets start with considering why random digit dialing even comes up asa sampling technique in telephone surveys.

If we had a list of phone numbers that are assigned to households or persons,RDD wouldnt be needed. We could sample randomly from the list, and evenstratify the list by things like geography.

For those researchers, and for everyone in the other countries without lists,RDD is considered the sampling method to use. It is based on the virtual frameof all possible phone numbers. But as we talked about before, there is typicallya big problem dealing with phone numbers in an RDD sample that are not assignedto subscribers.

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Slimming Down Your Options

Due to high levels of unemployment where employers are receiving vast amounts of job applications, telephone job interviews are becoming more the norm. It is often difficult to narrow the field down to a manageable and reasonable number through written applications alone. However, once this has happened, the first step can often be a telephone interview where you as an employer decide whether or not you choose to look further into an application. This can work as a satisfactory and effective thinning out process.

Disadvantages of Telephone Interviews

How To Do It

The first step is to determine which issues we want illuminated and the criteria we want to compare.

Then we choose the companies, organisations or libraries we want to compare with and book time for visits or telephone interviews with them. To talk directly to them is the best way to do it, even if it takes time. Carrying out information research before the interviews saves time and improves the quality. Sometimes, interviews are obviously not possible and then we will have to do regular information research to obtain data.

We estimate how important the criteria are for our business and after that we assess the performance of our own business in relation to the business we compare it with.

Timothy R. Graeff, in, 2005

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Speedy Data Processing And Management

Questions included in a telephone survey are usually tailored to suit the circumstance at hand. It can be difficult to manage responses when everything is carried out quickly, especially with the possible time constraints involved.

As a solution to this problem, the emergence of the computer-assisted telephone interviewing system has made processing, handling, and storing data much easier for telephone interviewers. Here, real-time and past data can now be analyzed swiftly and effectively using the said system. You may also like how to design a marketing survey.

Characteristics Of A Survey

How To Conduct A Phone Interview | Forbes

1. Sample and Sample Determination

First, a sample also referred to as the audience, is needed, which should consist of a series of survey respondents data with required demographic characteristics, who can relevantly answer your survey questions and provide the best insights. Better the quality of your audience, the better will be your response quality and insights.

The characteristics of a survey sample, are:

  • Determining sample size: Once you have determined your sample, the total number of individuals in that particular sample is the sample size. Selecting a sample size depends on the end objective of your research study. It should consist of a series of survey respondents data with required demographic characteristics, who can relevantly answer your survey questions and provide the best insights.
  • Types of sampling: There are two essential types of sampling methods they are probability sampling and non-probability sampling. The two standard sampling methods are:
  • Probability sampling: Probability sampling is a sampling method where the respondent is selected based on the theory of probability. The major characteristic of this method is that each individual in a population has an equal chance of being selected.
  • Non-probability sampling: Non-probability sampling is a sampling method where the researcher selects a sample of respondents purely based on their discretion or gut. There is no predefined selection method.

2. Survey Questions: How to ask the right questions?

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Determine The Type Of Information To Acquire

When directing a survey, there is a great amount of time and resources that must be exerted into the campaign. This is why its important for the researchers to determine the primary purpose of the survey, as well as the type of information that must be garnered through the program. You may also like travel survey examples.

To do this, you can hold a meeting with managers from different departments, such as those responsible for handling the brand image, advertising, or business development.

You must then ask each of the department heads what information they would like to obtain from the telephone survey. This should provide you with enough insight as to the type of survey questions that may be asked. Be sure to note these down and offer your own set of questions that are relevant to their needs. You may also check out fitness survey examples.

Guidelines For Conducting A Survey

Before conducting a survey, you should follow these steps:

  • Construct a clear and concise research problem statement focusing on what is being investigated and why the research is carried out.
  • Formulate clear and unbiased questions for the survey.
  • Test the questions randomly on volunteer groups and make necessary changes f required.
  • Determine the mode of survey distribution.
  • Schedule the timing of the survey.
  • Use a professional tone, a scholarly approach, and an academic format for your survey.
  • Ensure the privacy and anonymity of the participants.
  • Avoid offensive languages or biased questions.
  • Take the opinion of the participants.
  • Inform the participants about the survey.
  • Calculate the time required for gathering data, analysing, and reporting it.

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Developing The Telephone Questionnaire

The construction of a questionnaire to be administered over the phone requires careful attention to detail but, in particular, accounts for differences in the senses used by respondents to complete the survey. While mail and online surveys use visual modes to present questions and display response options, telephone surveys rely on an interviewer to orally ask the question and provide the options for answering. Thus it is a poor practice to read a mail or online survey to a respondent over the phone. Instead it is a common and recommended practice for phone surveys to include the responses in the stem of the question . Notice also that the list of response options and associated code numbers includes “Don’t Know” and “Refused” categories to cover these situations, even though the interviewer does not read them to the respondent. In contrast, the mail version includes instructions for marking an answer and omits responses options for “Don’t know” and “Refused.”

Finally, the telephone questionnaire can be created in a paper format whereby interviewers will mark or write the responses. It can also be created using survey software, such as Qualtrics, in which the interviewer enters the data into the online version of the survey while talking to the respondent. If Qualtrics is used, it is important that the questions are formatted for oral administration so that interviewers ask the questions with the response options in the stem.

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